GOFOR is introducing a driver portal for its expanding client base of salary sacrifice customers. The new portal is an extension of the Edinburgh-based fleet management company’s arrangement with salary sacrifice consultancy BCF Wessex.
Built by BCF Wessex, it will provide drivers with online access to the latest electric vehicle (EV) offers, allowing them to compare different cars available to them which suit their circumstances.
After choosing their vehicle, Gofor’s new system will display a simple analysis of the gross salary sacrifice, tax deductions, and ultimate net salary sacrifice. Additionally, it will offer a comparison of the cost of leasing the same car privately versus salary sacrifice.
The new Gofor customer portal represents a real landmark for our salary sacrifice product and is the result of a significant investment from the business. We believe this positions us as a serious salary sacrifice provider using technology as an enabler for more people to access new electric vehicles. For Gofor, it will offer us the opportunity to manage new driver enquiries at scale and ramp up the number of salary sacrifice deals we write.
The new customer portal is Gofor’s latest development in the company’s digital expansion. The company’s aim is to create a customer journey that combines best-in-class automation with customer service that the business has built a reputation on.
Jeff Whitcombe, Director of BCF Wessex said: “Gofor has demonstrated commitment to advancing and investing in their digital strategy since my first introduction to Graham. We’re delighted to align with Graham’s vision and provide his customers with a portal which offers scheme flexibility and supports the driver. Our team has crafted a fast, flexible, integration-friendly system to help make EVs and salary sacrifice easier to comprehend.”
Hyundai Ioniq 5 84kWh Car Review
Updated Hyundai Ioniq 5 now has a bigger batter for a greater range. We test the real-world range.
i247 Roundtable Discusses How Tech Can Help TCO
i247 Group, a leading provider of software solutions and outsourced fleet management, is bringing together leaders from across the fleet sector to debate the future of total cost of ownership (TCO)
Kia Sportage Car Review
Kia has facelifted its best selling car, the Sportage. We find out how it fits for fleet.
New England Office Helps Gofor Grow New SME Fleet And Leasing Business Acquisitions By 40% in H1
The opening of a new office in Lancashire in England has helped Edinburgh-based fleet and leasing company Gofor see significant new business growth in H1 2025
Association of Fleet Professionals Launches New App To Access Fleet Manager Services
A new app has been launched by the AFP which is designed to provide members with easy access to the organisation’s services.
BMW M135 Car Review
Can BMW’s 1 Series hot-hatch work for fleet? We find out.
JOIN THE DISCUSSION
Why not join the conversation on SME fleets – visit our LinkedIn SME Fleet Discussion page