THE Devon-based greentech company Lightfoot has appointed Bob Mann as its new Chairman.
Bob is highly experienced in the field of Service-as-a-Software and his appointment will help catapult the fleet driver efficiency business to new markets.
Lightfoot works with an in-cab display that encourages drivers to drive more efficiently with prizes and cash for those that do.
The savings, says Lightfoot, can be up to 15% in fuel efficiency, a 40% reduction in at-fault accidents and a 35% reduction in maintenance costs.
Already working with fleets in the UK and Germany, Lightfoot plans to roll out its real-time, in-cab driver coaching and rewards platform to the broader EMEA markets before expanding into wider international territories.
Mann’s vast experience will help with the expansion plans. He is currently Chair of Openbravo, one.network, Social Value Portal, ethiXbase, and a board member of Zift. He previously ran the European operations of several US software companies, including Siebel Systems, and rapidly turned Relayware – now part of Zift – into a leading global SaaS solutions provider, delivering services to improve channel performance and accelerate revenue growth.
Rupert Lyon Taylor, Chief Executive Officer at Lightfoot, welcomed Bob, saying:
Bob has invaluable experience in helping tech businesses grow at speed and scale, both domestically and internationally. Bob’s expertise in the SaaS sector is unrivalled and will prove a huge asset as we move to develop the business in this direction.
Currently, our in-cab coaching device is perfectly suited for the retro-fit ICE and EVs market and the decarbonisation of fleets agenda, but we are always looking forwards which includes integrated SaaS solutions of the future. This will enable us to deliver SaaS driver coaching and rewards in next-generation vehicles, future-proofing our technology.
Commenting on his appointment, Bob Mann said:
Lightfoot is hugely exciting in the Environment, Social and Governance arena. In a world where geopolitics is making the price of fuel a real headache for organisations, and where businesses are having to adopt measures to reduce their impact on the environment, Lightfoot provides a solution that both reduces fuel use, and delivers against the decarbonisation agenda today.
Fleets may not be able to switch to EVs tomorrow, but they can deliver significant fuel and emissions reductions through the adoption of Lightfoot’s technology. And when the time comes to switch, they will find that their drivers are pre-conditioned to an EV-ready, smoother, range-extending style of driving; all because Lightfoot focuses on motivating and rewarding drivers to be better.
Bob Mann is the third high-profile hire for Lightfoot in 2022. In March, Neil Warman joined the business as CFO, followed by Paul Hollick, Chairman of The Association of Fleet Professionals, who joined as Managing Director.