STEVE Wass is the new Managing Director of Peugeot UK (pictured above). He succeeds Nicola Dobson, who moves into the wider role of Marketing Operations Director for Stellantis UK group.
Steve Wass takes leadership of Peugeot UK following a period of growth for the Peugeot brand. With more than 25 years’ experience across sales, aftersales, retail operations and marketing, Steve has held a number of senior leadership positions within the wider Stellantis business, having recently served as UK Sales Director and Marketing Director at the Peugeot brand.
Nicola Dobson becomes Director of Marketing Operations. In this new role, Nicola will oversee the development and delivery of integrated marketing operations across the group’s portfolio of brands in the UK.
Eurig Druce, SVP & Group Managing Director, Stellantis UK, said: “I am delighted to welcome Steve and Nicola into their new roles leading Peugeot UK and our group marketing operations respectively. I want to thank them for their contribution so far to our achievements and wish them further successes in their new roles.”
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