CONGRATULATIONS to Joanna Williamson, who has just been appointed Business Development Manager for Edinburgh-based fleet and leasing specialist Gofor.
Joanna’s remit is to expand Gofor’s SME client base.
Joanna, who is highly experienced in b2b sales, joins Gofor from Concept Group, a provider of printing hardware, software and print managed services. She will now be helping SMEs meet their fleet challenges with tools such as Gofor’s multi-funder model, its proactive and relationship focused account management, along with its innovative driver and fleet technology.
I’m delighted Joanna’s chosen to join Gofor. Having someone of her SME sales experience, who understands how to solve challenges and add value to SME businesses, will be a massive help to both our prospective clients and business development colleagues within the business.
Graham Lesslie, Gofor’s Managing Director Tweet
On joining the team, Joanna commented:
I’m excited to be joining the fleet sector at a time where there’s lots of positivity around business contract hire and electric vehicle transition. As a result, there’s lots happening at Gofor – I can’t wait to start meeting our customers and supporting their fleet ambitions.

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